Collection: Optiflame

Experience the original and continually refined electric flame technology with Dimplex Optiflame fires. Since its revolutionary launch in 1988, Optiflame has set the standard for realistic and captivating electric flame effects, transforming any room into a cozy and inviting space.

Our collection of Optiflame fires showcases this enduring innovation, delivering a mesmerising and lifelike flickering flame that brings warmth and ambiance without the need for a chimney or flue. Optiflame models are designed for hassle-free installation – simply plug in and enjoy. Many fires feature adjustable brightness, various fuel bed options like logs or coals, and the ability to use the flame effect independently of the heat, allowing you to enjoy the visual charm all year round.

With a focus on safety, efficiency, and minimal maintenance, Optiflame fires provide a clean and convenient alternative to traditional fireplaces, making them the world's most popular electric flame technology for a reason.